Grace & Co

The Marketing
Acceleration
Consultancy

We power businesses through the new and the unknown.

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What
We Do

We are a team of experienced marketing, technology, creative and commercial people working in Retail, CPG and Financial Services – these are the industries we know inside and out. We always focus on delivering tangible results (not just powerpoint).

Our services cover:

 

Modern Marketing Foundations

The essential foundations of modern marketing including marketing technology, data and organisational transformation.

  • Marketing technology advisory
  • Target operating model design
  • Digital media in-housing
  • Training and education

Customer and
Commercial strategies

Rich, data led insight and customer strategies to unlock new customer understanding.

  • Marketing strategy
  • Audience research and segmentation
  • Proposition development
  • Commercial modelling

Growth and innovation initiatives

Projects to create new growth opportunities or accelerate something you’re already doing.

  • Retail Media Strategy
  • CX and content strategy
  • Grocery ecom growth programme
  • AI Opportunities
  • Virtual influencer creation

Our
Team

We’ve got a brilliant and experienced network with a broad range of backgrounds from CPG strategy to FS transformation to Ecommerce.

Here’s a selection of the people you can work with at Grace. Our projects have brought together over 40 different people in the past year for our clients. We also tap into the brilliant network of talent at our sister company greyhairworks! when we need it.

Michael Islip

Michael runs Grace & Co. He has spent the last 25 years helping businesses get to the grips with the new and unknown in marketing, media and technology.

Leads on: Marketing strategy, Technology, Commercial models, a bit of everything.

Rachel Richardson

Rachel is a brilliant writer and commentator whose experience in content and how people consume it gives us great perspectives on what the future will look like.

Leads on: Social; Gen-Z; Influencer; Content

Simon Andrews

For the last million years Simon has been helping brands profit from emerging Media. He works with us whenever there’s a new and complex challenge to be solved.

Leads on: New TV, Adtech, Artificial Intelligence

Viv Craske

Viv is our online grocery and retail ecomm expert. He helps our clients across strategy and execution and will always talk to you about Q-commerce if you ask.

Leads on: Quick commerce, Grocery ecomm, Retail media

Annabel Venner

Annabel is a board level marketing leader who brilliantly balances big thinking with hands on delivery. She leads all Grace financial services projects.

Leads on: Financial Services, Transformation, Marketing strategy

Colin Lewis

Colin is the UK’s leading voice in Retail Media and has a unique perspective on the market, both home and abroad, which he brings to all his work with us.

Leads on: Retail media, Marketplaces, Ecommerce

Liz Etches

Having previously worked at some of the world's leading digital agencies, Liz makes everything work behind the scenes.

Leads on: Making everything work

Rob Isaacs

With 20 years experience in media, social and content Rob is a master of helping organisations evolve the way they work to transform their results.

Org Design, In-Housing, Capability development.

Taryn Weeks

Taryn brings her skills in retail, category development and shopper marketing to the Grace team and always with a practical point of view.

Leads on: Shopper marketing, Retail Analysis, Category management

Ian Maskell

Ian is a brilliant brand builder and CPG veteran with regional experience that spans from China to New York and most places in between.

Leads on: Brand development, Impulse category, Retail innovation

Margaret Safford

Margaret is the rarest of combinations: corporate veteran (CVS, Staples, P&G) and innovative entrepreneur. She also runs our US operations.

Leads on: Everything in the USA...

Michel Koch

One of France’s leading e-com and retail specialists, Michel has hands-on experience across different markets and channels and an unrivalled network across the channel.

Leads on: Anything in France...

Graham Christie

Graham is an acknowledged business transformation and media expert. He has operated extensively across telecoms/media/technology sectors internationally.

Leads on: Scaling media ventures, ad product, CX

Who
We Work
With

We work with some of the best
businesses in the UK and beyond.

We’re proud that they come back to us
to help them with their new challenges.

Superdrug
Reckitt
Mars
M&S
Migros
Very Group
Nespresso
benefact for website

About us

We power businesses through the new and the unknown.

The New & The Unknown

There are many challenges in marketing right now. Technologies and ways of working are shifting at pace.

Grace & Co can help your business embrace the new and tackle the unknown.

Expert & Pragmatic

We build teams of industry and technology experts around your business needs. They’re senior and have done it all before.

Grace & Co become your partner and guide through even the trickiest problems.

Strategy & Delivery

We are bit different because we work with you to develop the strategy and then stick with you through delivery.

It’s a better way of working as it means your business can really get things done at pace.

TECHNOLOGY & GROWN-UPS
Our sister business, greyhairworks! has trawled the world to curate a portfolio of best-in-breed, technology solutions from scale-ups. Fit for purpose and delivering significant and immediate upsides. We have first access to some of the best martech out there.

Contact us

Send us a message if you want to get in touch, or you can email hello@graceandco.works.